Should I Pay Someone to Write My Blog?
Short answer: yes, if you want organic traffic. Long answer: it depends on your budget. Freelancers cost $200-500/article. Agencies cost $3,000-6,000/month. Or you can automate the entire process for $99/month. Here is the honest breakdown.
The Decision Tree
Answer these four questions to find the right option for your situation.
Do you have time to write 2-4 blog posts per week?
Write them yourself if you enjoy it and have SEO knowledge.
You need to outsource. The question is how.
Can you afford $200-500 per article?
Hire a freelance SEO writer. Expect to spend $2,000-5,000/month for 10 articles.
Look at automated content services that deliver more for less.
Do you want to manage writers, review drafts, and handle publishing?
Freelancers or agencies give you control over every word.
A done-for-you service handles everything so you focus on your business.
Do you need more than 10 articles per month?
At freelancer rates, 20+ articles costs $4,000-10,000/month. Automation is the cost-effective path.
Any option works at lower volume. Choose based on budget and time.
Your Options, Ranked by Cost-Effectiveness
Every option has trade-offs. Here they are, ranked by total value (articles per dollar, minus your time).
Done-For-You AI Service (FirstSearch)
DIY AI Tools (ChatGPT, Jasper)
Freelance SEO Writer
Content Agency
Real Results: What Automated Content Can Do
HPspelet.se, a Swedish education platform, connected to FirstSearch and let the system handle everything. No writers hired, no content reviewed, no articles manually published.
After 6 months: 172 ranking keywords, 301 organic visitors per month, and an 88/100 site health score. Total cost: $594 ($99/month x 6). A content agency delivering the same volume would have cost $18,000-36,000 over the same period. Read the full HPspelet case study for all the details.
The takeaway is not that AI content is always better than human content. It is that consistent, optimized content published daily builds organic traffic faster than sporadic, expensive articles published weekly. Volume and consistency matter more than perfection for SEO.
The Bottom Line
Should you pay someone to write your blog? Yes. Organic traffic is the most cost-effective marketing channel for most businesses, and content is what drives it.
Should you pay $3,000-6,000/month for it? Only if you have that budget and need services beyond content (technical SEO, link building, multi-channel strategy).
The cheapest option that actually works: A fully managed AI content service. $99/month gets you 30 keyword-targeted, SEO-optimized articles published directly to your site. No writers to manage, no drafts to review, no content to publish manually. See how the costs compare across all options in our outsourcing cost breakdown.
Skip the Hiring Process. Start Getting Content Today.
30 SEO articles per month. No writers to find, no drafts to review, no content to publish. Connect your site and the articles start flowing.
Frequently Asked Questions
Should I pay someone to write my blog?
Yes, if you want organic search traffic and don't have 10-20 hours per week to write yourself. Businesses that publish consistent, keyword-targeted blog content see 3-5x more organic traffic. The real question is not whether to pay for content, but which option fits your budget and time constraints.
How much should I pay a blog writer?
For quality SEO content, expect to pay $200-500 per article from a freelancer. Entry-level writers charge $100-200 but often lack SEO expertise. Content agencies charge $300-600 per article. FirstSearch offers 30 fully optimized articles per month for $99 ($3.30 per article) through automation.
Is hiring a blog writer worth the money?
It depends on the ROI. A single well-ranking article can drive 100-1,000+ visitors per month for years. At a conservative $5 per visitor value, that is $500-5,000/month from one article. Even at $500/article, the payback period is typically 1-3 months. Cheaper options like FirstSearch ($3.30/article) make the ROI even more favorable.
Can I just use ChatGPT instead of hiring a writer?
You can, but expect to spend 15-30 hours per month on prompting, editing, formatting, SEO optimization, image sourcing, and publishing. ChatGPT produces raw content, not finished blog posts. If your time is valuable, a fully managed service saves those hours. If you enjoy the process and have SEO knowledge, DIY AI tools can work.
How do I know if my blog content is working?
Track organic traffic growth in Google Search Console. New content typically takes 3-6 months to reach stable ranking positions. Key metrics to watch: organic impressions (should trend up monthly), click-through rate, and number of ranking keywords. HPspelet.se, a FirstSearch customer, went from 0 to 172 ranking keywords in under 6 months.
What is the cheapest way to get blog content that ranks?
The cheapest option that produces ranking content is a fully managed AI service like FirstSearch at $99/month for 30 articles. DIY AI tools are cheaper ($20-100/month) but require significant time investment for editing and optimization. Free options (writing yourself) cost nothing but require 10-20 hours per week of your time.