SEO for Accountants
When someone searches 'accountant near me' or 'how to file small business taxes,' your firm should appear first. FirstSearch publishes 30 SEO-optimized articles per month to your accounting website — generating consistent client inquiries.
Your Competitors Are Already Blogging
Search "small business accountant [your city]" or "how much does a CPA cost." The top results are accounting firms with consistent blog content — tax guides, business finance explainers, deadline reminders — that target the exact questions their potential clients search for.
Most accounting firms rely on referrals. But the fastest-growing firms also build organic search presence with educational content. This content works year-round, not just during referral surges.
Tax and accounting keywords spike seasonally but are searched year-round. FirstSearch builds your content library continuously — so when tax season hits, your firm already ranks for the high-intent searches that bring in clients.
Keywords Your Accountants Could Rank For
These are real searches people make every month. Each is an article opportunity.
| Keyword | Intent | Competition | Content Type |
|---|---|---|---|
| "small business accountant near me" | Local/Transactional | Medium | Local landing page — high-intent small business owners |
| "how much does a CPA cost" | Commercial | Low-Medium | Pricing guide — captures cost-conscious searchers |
| "how to file small business taxes" | Informational | Low | Tax guide — massive traffic, establishes authority |
| "LLC vs sole proprietor taxes" | Informational | Low | Business structure guide — captures new business owners |
| "what can I write off as a self-employed person" | Informational | Low | Deduction guide — very high search volume |
| "how to pay yourself as a business owner" | Informational | Low | Compensation guide — captures owner-operators |
| "quarterly estimated tax payments guide" | Informational | Low | Compliance guide — captures freelancers and business owners |
| "bookkeeping vs accounting difference" | Informational | Low | Explainer — positions your firm as the expert |
How It Works for Accountants
Connect Your Firm Website
Add your accounting firm domain. FirstSearch analyzes your services, specialties, and local competitors to find the best keyword opportunities.
We Find Your Client Keywords
45 accounting and tax keywords are identified — from local service searches to tax education content. These are the searches your potential clients make before choosing an accountant.
Articles Publish Daily
One article per day appears on your website. Each targets a different keyword — tax guides, business finance explainers, local accounting searches — and is fully SEO-optimized.
The ROI for Accountants
Also Available For
Get Your Accounting Firm Found on Google
30 articles per month — tax guides, business finance content, local accounting pages — published directly to your website. Consistent organic client inquiries.
Frequently Asked Questions
Does an accounting firm really need a blog?
Yes. 85% of people search online when looking for an accountant. A blog targeting searches like 'small business accountant [city]' or 'how to file self-employed taxes' captures potential clients actively looking for help. Without content, competing firms get those inquiries.
What kind of content works for accountants?
The most effective accounting content includes: tax guides (what you can deduct, how to file), business structure explainers (LLC vs corporation), seasonal content (tax deadline reminders), and local landing pages for your service area.
Is AI-generated financial content accurate?
FirstSearch generates educational content covering general tax and accounting concepts — not specific financial advice. Content explains concepts, processes, and what to expect. Your team reviews articles before they publish. The goal is organic discovery, not financial counsel.
How quickly can I expect results?
Accounting keywords in most markets have moderate competition, with significant seasonal spikes around tax deadlines. Most firms see measurable traffic growth within 2-3 months and strong results heading into tax season.
Is $99/month worth it for an accounting firm?
A single retained client is worth $1,500-10,000+ per year. If your blog generates just one additional client per quarter, the ROI is substantial. Most firms with consistent content see multiple monthly inquiries within 6-9 months.
Is this hard to set up?
Setup takes about 10 minutes. You provide your domain and webhook URL. After that, articles publish automatically every day.