SEO for Restaurants
When someone searches 'best Italian restaurant near me' or 'restaurants open late Sunday,' your website should be there. FirstSearch publishes 30 SEO-optimized articles per month to your restaurant website — driving more organic covers every week.
Your Competitors Are Already Blogging
Search "best [cuisine] restaurant [your city]" or "restaurants good for groups near me." The top results are almost always restaurants with active blogs and content — not just a Google Maps listing.
Most restaurants rely entirely on Google Maps and word of mouth. The ones that also publish content about their cuisine, their dishes, their atmosphere, and local food culture consistently outrank competitors and attract more organic reservations.
Content is the difference between being discovered and being invisible. FirstSearch gives your restaurant 30 new articles per month — from dish spotlights to local food guides — each one a new way for hungry customers to find you.
Keywords Your Restaurants Could Rank For
These are real searches people make every month. Each is an article opportunity.
| Keyword | Intent | Competition | Content Type |
|---|---|---|---|
| "best Italian restaurant [city]" | Local/Transactional | Medium | Local landing page — captures ready-to-book diners |
| "restaurants open late near me" | Local/Transactional | Low-Medium | Availability page — captures late-night diners |
| "best wine and pasta pairing" | Informational | Low | Food education — builds authority, drives organic traffic |
| "restaurants good for birthday dinner" | Commercial | Low | Occasion guide — captures event dining intent |
| "how to make authentic carbonara" | Informational | Low | Recipe content — massive traffic, builds brand affinity |
| "what is burrata cheese" | Informational | Low | Food explainer — drives searches from menu curious diners |
| "private dining rooms [city]" | Commercial | Low-Medium | Events page — high-value group booking intent |
| "vegan options at Italian restaurants" | Informational | Low | Dietary guide — captures a growing dining segment |
How It Works for Restaurants
Connect Your Restaurant Website
Add your restaurant domain. FirstSearch analyzes your menu, cuisine type, and local competitors to find the best content opportunities in your market.
We Find Your Diner Keywords
45 restaurant-specific keywords are identified — from cuisine searches to occasion dining to food education content. These are the searches that bring in reservations.
Articles Publish Daily
One article per day appears on your website. Each targets a different keyword, is 2,000-4,000 words, and positions your restaurant as a local food authority.
The ROI for Restaurants
Also Available For
Get Your Restaurant Found on Google
30 articles per month — food guides, dish spotlights, local dining content — published directly to your website. More organic discovery, more covers.
Frequently Asked Questions
Does a restaurant really need a blog?
Yes. 90% of diners research restaurants online before visiting. A blog with content like 'best pasta in [city]' or 'private dining rooms for groups' captures potential customers at the moment they're choosing where to eat. Without content, nearby competitors get those bookings.
What kind of content works for restaurants?
Effective restaurant content includes: local dining guides ('best date night restaurants in [city]'), food education (what dishes are, pairings, how things are made), occasion content (birthday dinners, business lunches), and behind-the-scenes content about your kitchen and team.
Will this make us look like a food blog instead of a restaurant?
No. FirstSearch targets keywords that drive reservations — local searches, occasion searches, cuisine searches. The content is designed to attract people who are looking for somewhere to eat, not just readers interested in food.
How quickly can I expect results?
Local restaurant keywords often have low competition outside major cities. Most restaurants see increased Google impressions within 4-6 weeks and measurable traffic growth within 2-3 months.
Is $99/month worth it for a restaurant?
If a table spends an average of $100 and your content brings in just 1 additional table per month, you've broken even. Most restaurants with consistent content see significantly more than that within 6 months.
Is this hard to set up?
Setup takes about 10 minutes. You provide your website domain and a webhook URL. After that, articles publish automatically every day.